Posts filed under ‘podcasts’
FH Podcast: Alumni series – exploring PA #1 – Barry Lynham, Knauf
Lots of smart and interesting people have worked for FH Brussels over the years. Many of them are still here, but some have moved on. Over the next few months we’ll be chatting to a few of the people who fall under the latter, to explore how the practice of communications, especially PA, differs depending on the nature of the organisation, and how PA has developed over the years, in Brussels and beyond.
First up, we talk to Barry Lynham, who left FH in 2003 and went on to run an art gallery before joining Knauf insulation as Head of Public Affairs for Europe. In this podcast, he enthusiastically tells us how in-house and agency differ, how PA has become a more complex discipline over the years, and how the PA model needs to move on from Brussels-centricity to be truly effective.
Click here to listen to this edition of the podcast.*
Click here to subscribe to the FH Europe podcast on iTunes.
* If using Internet Explorer, you may have to right-click on the link and save target as, then play the saved file by double clicking it.
Steffen
FH Podcast: Journalists & Digital #4 – Ian Wishart of the European Voice
Continuing our occasional series on how Brussels journalists use social media, today we feature an interview with Ian Wishart of the European Voice. Ian talks about how – as a new arrival in Brussels – Twitter helped him navigate the Brussels maze. He also muses on the potential for better Twitter performances from the Brussels power brokers.
Click here to listen to this edition of the podcast.*
Click here to subscribe to the FH Europe podcast on iTunes.
* If using Internet Explorer, you may have to right-click on the link and save target as, then play the saved file by double clicking it.
In case you missed it, here’s the Storify page and the web page of the recent seminar held by the Council on “The Impact of Social Media on Journalism”. Outside of the Brussels bubble, here’s an interesting analysis in writing and film from the BBC of how social media had changed its newsroom.
Anita
FH Podcast: Reputation and Public Affairs
Public Affairs in Brussels has traditionally centred heavily on government relations, namely the practice of communicating with policy-makers. In a digitalised world, however, organisations and industries are increasingly finding that reputation issues that have little to do with the legislative, often very technical, debates that take place in Brussels, are having an impact on how they are perceived here.
For that reason, Public Affairs professionals are increasingly required to appreciate and incorporate elements of reputation management in their work.
In this interview, Dan Baxter, Senior Vice President and Partner at FH in Brussels, tells us more about why reputation management matters and provides some pointers on how to successfully conduct reputation management.
Click here to listen (if using Internet Explorer, you may have to save the file – right-click and save file as – and then play that file separately.)
Click here to subscribe to the FH Europe podcast on iTunes.
Steffen
FH Podcast: Journalists & Digital #3
This is the third in our series of podcasts about Journalists and Digital (see the first and second) and as the interview is between two French speakers (apologies non French speakers), we will continue en français…
Dans la série de nos podcasts sur le thème de l’utilisation d’Internet par les journalistes, voici notre première interview en français ! Dans le podcast ci-dessous, Laurence discute avec Jean-Sébastien Lefebvre, journaliste spécialisé Europe à Euractiv.fr (NB : au moment de l’interview il ne travaillait pas encore pour Euractiv). Il nous parle d’abord des raisons pour lesquelles il blogue, de l’espace de liberté que ça lui apporte et de comment, en tant que journaliste, il traite le contenu d’autres blogs. Il nous parle aussi de la manière dont il utilise Twitter dans son travail. S’il hésite encore à citer des tweets (ou des blogs) dans ses articles journalistiques, il utilise Twitter pour être tenu au courant au plus vite des dernières nouvelles et poser des questions aux spécialistes qui se trouvent sur ce réseau.
Allez voir son excellent (et distrayant) blog, L’expérience européene et suivez le ici sur Twitter.
Cliquez ici pour écouter ce nouvel épisode de notre série de podcasts.
Cliquez ici pour vous abonner au FH Europe podcast sur iTunes.
Rosalyn
(If using Internet Explorer, you may have to right-click on the link and save target as then play that file by double clicking it)
FH Podcast: Journalists & Digital #2
After such a positive response to our last podcast we continue our series on how digital tools are shaping and influencing journalism. This week we are joined by Dave Keating from ENDS Europe, a leading environmental policy news source which covers European environmental climate and energy developments in detail.
He chats to Anita about the increasingly integral role of digital in journalism, resistance form editors on social media initiatives, and his time as Mayor of the Commission!
Dave’s blog Gulf Stream Blues is widely read throughout Brussels, a brilliant commentary on Europe from an American perspective . You can follow Dave on twitter @davekeating.
Click here to listen to this edition of the podcast.
Click here to subscribe to the FH Europe podcast on iTunes.
(If using Internet Explorer, you may have to right-click on the link and save target as then play that file by double clicking it)
Rosalyn
FH Podcast: Journalists & Digital #1
Today we launch a short series of podcasts “Journalists & Digital” in which we talk to EU affairs reporters about how they use digital tools in their daily work. Using blogs and Twitter (Foursquare is still for fun – as you will hear) has been game changing for journalists. But while the reporters speaking in this series are actively using digital tools, they are still waiting for Brussels to talk back to them on-line. So – lots of potential remains.
First up is Financial Times’ correspondent Stanley Pignal (@spignal and http://blogs.ft.com/brusselsblog/author/stanleypignal/). Stanley talks digital deadlines, Facebook friend requests and blogging interns.
Click here to listen to this edition of the podcast.
Click here to subscribe to the FH Europe podcast on iTunes.
(If using Internet Explorer, you may have to right-click on the link and save target as then play that file by double clicking it)
Anita
FH Podcast: Kroes and digital – interview with Ryan Heath
In our latest podcast, I have a chat with Ryan Heath, speechwriter and social media manager for European Commission Vice President and Commissioner for Digital Agenda, Neelie Kroes. In an impressively varied and accomplished career so far, Ryan has been Assistant Director at the UK Cabinet Office, political adviser to former Australian Prime Minister, Kevin Rudd, has written for publications such as the Sydney Morning Herald, and published a book on Generation Y, as well as editing The Gay Marriage Blog.
Ryan and Neelie’s approach to social media is spot on, and in stark contrast to the majority of political actors in Brussels who just can’t get past using online channels as just another way to blurt out one-way messages. Instead, they seek to be better at their jobs through social media, by gathering better intelligence and building relationships with the people who provide it (a cue to Public Affairs professionals if ever there was one.)
As ever, keen to hear your thoughts, so please comment away.
Click here to subscribe to the podcast on iTunes.
Steffen
FH Podcast: European Parliament’s social media team – interview
As part of our continuing quest to seek out new and interesting people implementing digital we bring to you this podcast with Florent Le Montagner and Barbara Quilez. They both work at the European parliament web communications unit specialising in Facebook and Twitter outreach respectively. We spend a lot of time trying to harness internet tools to create a dialogue and in public affairs it is often the institutions that we want to engage. For Florent and Barbara it is the other way around, they endeavour to improve the European Parliament’s online communication. We invite you to listen in as they discuss their particular challenges with Steffen.
Click here to listen to the podcast.
Click here to play the mp3 version.
Click here to subscribe to the podcast on iTunes.
Rosalyn
FH Podcast: Personal Democracy Forum – Interview with founder, Andrew Rasiej
The Personal Democracy Forum, which Fleishman is co-sponsoring in Europe this year, is the world’s largest conference on how technology is changing politics. This year’s event is taking place in Barcelona on October 4th and 5th, with a great set of speakers, panelists and delegates from the worlds of politics, governance, civil society and business (read more about the programme here.) As part of our involvement, we will be hosting a break-out session in which we will explore the issues of pan-European petitions – in particular the European Citizen’s Initiative, how the web can play a role in expanding its reach and impact, and its potential for altering the balance of power between EU institutions, business and NGOs.
In this month’s podcast, we interview Andrew Rasiej, founder of PdF, who provides some insight into his thinking on the transformative role of technology on politics and governance, the potential for citizen engagement and empowerment, as well as some views on the European perspective, and where business fits in the picture.
Click here to listen to this episode of the podcast.
Click here to subscribe to the podcast on iTunes.
Steffen
FH Podcast: Thought Leadership
I’ve recorded our first podcast on Corporate Communications and Public Affairs in Europe. Why podcasting, I hear? We believe we know a fair few people at Fleishman and beyond who have plenty of interesting things to share but might not always have the time to blog. We figure that sitting them down and asking them to talk for 10-15 minutes about issues which they believe are important to our business and the world of European politics, policy and communications at large may entice them, and in doing so, will hopefully provide listeners with some valuable insights and analysis.
We can’t promise we’ll get it absolutely right from the off and there’s no overly fancy jingle and voiceover introduction by an American with an inordinately deep voice, like most podcasts I hear. This time it’s just me talking, but we will be mixing up the format and substance in future. We’ll try recorded conversations, involving interesting people we know beyond the four walls of this office, and will certainly also be mixing up the themes, from broader political issues, to trends affecting organisations engaging in the policy arena, through to sector specific matters. As ever, we’d appreciate your thoughts too. What could we do better? What might you want to hear about?
In this first episode, I talk about thought leadership: what it is, how one might become a thought leader, or alternatives to thought leadership.
Why thought leadership? Many organisations we talk to aspire to be thought leaders, perhaps to raise awareness of an issue, to build a support base, or to enhance their reputation. It’s not easy though, especially in the age of digital, when getting heard through the throng of other voices on the web is difficult unless what you have to say is truly remarkable. However, digital also offers opportunities, be it the array of channels, the facility with which one can engage, and the ability to crowdsource. The latter in particular offers an exceptional opportunity: to become not just a thought leader, but also a knowledge leader; the one player who brings together the best and brightest and leads a ground-breaking conversation, not just a one-way stream of thoughts.
Click here to listen to this episode of the podcast.
Click here to subscribe to the podcast on iTunes.
Nick
